Distributed earlier this week as a press release, High Level Marketing (HLM) announced its official rebrand to Superpath, marking a bold new chapter dedicated exclusively to the home-service industry. After more than 17 years of helping businesses grow, the company has refined its focus to serve HVAC, plumbing, electrical, and related trades with a mix of human expertise and advanced marketing technology.
“Superpath isn’t just a new name, it’s the culmination of nearly two decades of experience helping businesses grow,” said Scott Bell, CEO of Superpath. “This rebrand represents our evolution into the go-to marketing partner for the trades.”
At the heart of Superpath’s services is its proprietary ION platform, which translates complex data into actionable insights to help contractors stay visible, competitive, and in control of their growth. The rebrand also introduces a new logo, visual identity, and website Superpath.com, symbolizing the company’s modern, trade-driven mission.
While the name has changed, Superpath remains powered by the same trusted team, expertise, and commitment that defined HLM’s success. With its data-driven approach and deep understanding of the trades, Superpath aims to redefine how home-service businesses grow in today’s digital landscape.
You can access the press release on these news websites:
Benzinga, Yahoo Finance, Marketwatch, AP News, Digital Journal
