In Jeff's Own Words...

At HLM my goal is to help businesses grow. That is why I take a consultative approach and focus my efforts on solving client problems that can achieve their best possible business outcomes. Sometimes the scope of my work can be as simple as designing a marketing campaign that leads to sales growth. Other times, I help identify a challenge that can be corrected and can help clients capture market share. In any scenario I look to tackle the challenges of each business that are necessary to transform them into a leader in their given industry.

In my engagements with businesses I look to identify their key differentiators, and guide them through the process of  communicating that to their target consumers.

My process involves listening, seeking to understand the core fundamentals of a business, while aiming to simplify their business problem and create a marketing solution. Lastly, I aim to measure the impact that my efforts have on a business’s success. I take pride in the positive outcomes that I help create along this journey.