Digital Marketing Service for Hospital and Surgical Centers.
Efficient, effective digital marketing services from HLM.
Is Your Digital Agency Delivering?
Join hundreds of satisfied surgical centers, hospitals, and health care providers getting more from their marketing with HLM.
92% Patient Capacity Booked
“Their expertise in digital marketing, particularly in SEO and website design, has helped our practice become a leading OB/GYN practice in Coosa Valley.”
- Dr. Rehberg
Sylacauga OB/GYN
300% More Weight-Loss Surgeries
“HLM has helped my business grow exponentially. They have excellent customer service and very effective advertising.”
- Dr. Jay Long
Birmingham Minimally Invasive Surgery
79% Less Cost per Conversion
“HLM continues to provide incredible marketing insights and strategies I need to confidently expand my practice into new markets.”
- Dr. Chris Davis
ExcelENT
"Unlocking business growth requires a well-crafted digital marketing strategy and an experienced agency to make it work. You’ll get them both with HLM!"
Liliya Sims, Digital Strategy Manager at HLM
What Can HLM Do for You?
Find out now with a FREE 15-minute Strategy Session!
Marketing Solutions for Small and Large Medical Practices
Are you looking for a company that helps hospitals and surgical centers grow and reach their marketing goals? Whether you're a small local clinic or a large regional hospital, HLM can help boost your digital presence for success.
For over 15 years, HLM has worked with medical facilities to improve website visibility and attract new patients. With hundreds of five-star reviews from happy clients, HLM is the right choice to create a strong digital marketing plan for your facility. HLM’s award-winning website designs, innovative SEO, and content strategies build a solid foundation for your digital growth.
HLM specializes in helping all types of healthcare businesses, from hospitals to surgical centers, grow their patient base and enhance their online presence. With experience across the medical industry, HLM knows how to help surgeons, family clinics, and other specialists stand out online and connect with more patients.
Grow Your Brand and Attract More Patients
When you choose HLM for your digital marketing, you're partnering with a top leader in healthcare marketing. We’ll ensure your website and marketing strategies connect with the right audience and deliver the right message. Our goal is to help your hospital or surgical center welcome new and returning patients daily. We focus on strategies that adapt to the fast-paced world of healthcare, making it easier for potential patients to find and choose your facility.
Our all-in-one approach to digital marketing allows hospitals and surgical centers to reach a wider audience, boosting patient numbers and supporting steady growth. HLM understands the digital challenges in healthcare, and we’re here to help. With expertise in SEO, web design, social media, direct mail, and brand building, we customize strategies to connect with your audience and turn them into loyal patients. We go beyond the basics to understand your unique market and develop strategies that highlight your services and help achieve your goals.
Digital Marketing That Delivers.
HLM's highly targeted strategies ensure you pay only for the specific services needed to achieve your goals, optimizing your investment for maximum impact.
Website Design
HLM provides HIPAA compliant website design, re-design & re-organization to create a better user experience, increase engagement, and grow more customers for your medical practice.
- Beautifully branded
- Incredible user experience
- Fast, secure, always updated
- Easily updated
Search Engine Optimization (SEO)
On-site + off-site optimizations to drive in-market patient website traffic. Stay on top of search engines and in front of customers 24/7.
- Google local optimization
- Business listing management
- Review building & management
- Technical optimization
Paid Media (PPC)
Immediately rank prominently at the top of Google Search for keyword searches relevant to your practices in the communities you want to target, during working hours, after hours and weekends.
- Search engine marketing (SEM)
- Local service ads
- Facebook lead ads
- Conquest prevention
Content Marketing
Custom content creation for your hospital or surgical center to fuel SEO, improve trust and authority, and connect you with customers searching for your services.
- Original content
- Highly relevant
- Scheduled distribution
- Approved by you
How HLM Sets You Up for Success
15-Min Marketing Consultation
The HLM experience begins with our signature strategy session. During this call, we'll gain a thorough understanding of your business goals, target audience, competitive landscape, and current digital marketing efforts. This consultation sets the foundation for a tailored strategy.
Local Market & Competitor Research
During or after our initial call, we'll provide an in-depth market and competitive analysis to understand your total market opportunity, your online competitors, and how your business is positioned and competing within it.
See Exactly What You're Paying For
Based on the insights gathered, our digital strategists will develop a comprehensive digital marketing strategy with options to ensure we are on the same page matching goals and expectations within your budget. The strategy is unique to each client and includes recommendations for geo-targets, keywords, website navigation, and selecting the most relevant channels.
Get the Partner You Need to Grow
After our strategy presentation, we'll secure the details, shake hands (virtually), and put our teams in motion. That's right, teams. Depending on your strategy, you'll have dedicated performance teams that will develop and execute the tactics, measure results, and provide reporting for the channels outlined in your strategy.
24/7 Performance Insights
With HLM you'll never be left wondering what we're doing to support your goals and strategy. You'll have access to our exclusive 24/7 Footprint Dashboard to help you stay on top of your marketing and your business. Depending on your level of service, you'll get regular reviews with a customer support manager to help you understand the metrics, results, and ROI.
Monitor Results in Real Time
Now more than ever, you need a digital marketing partner that isn’t limited by technology but uses it to your advantage. We build our own platforms, tools, and technology our experts need to drive more business to you and provide real-time results and regular reporting to show our business impact.
15-Min Marketing Consultation
The HLM experience begins with our signature strategy session. During this call, we'll gain a thorough understanding of your business goals, target audience, competitive landscape, and current digital marketing efforts. This consultation sets the foundation for a tailored strategy.
Local Market & Competitor Research
During or after our initial call, we'll provide an in-depth market and competitive analysis to understand your total market opportunity, your online competitors, and how your business is positioned and competing within it.
See Exactly What You're Paying For
Based on the insights gathered, our digital strategists will develop a comprehensive digital marketing strategy with options to ensure we are on the same page matching goals and expectations within your budget. The strategy is unique to each client and includes recommendations for geo-targets, keywords, website navigation, and selecting the most relevant channels.
Get the Partner You Need to Grow
After our strategy presentation, we'll secure the details, shake hands (virtually), and put our teams in motion. That's right, teams. Depending on your strategy, you'll have dedicated performance teams that will develop and execute the tactics, measure results, and provide reporting for the channels outlined in your strategy.
24/7 Performance Insights
With HLM you'll never be left wondering what we're doing to support your goals and strategy. You'll have access to our exclusive 24/7 Footprint Dashboard to help you stay on top of your marketing and your business. Depending on your level of service, you'll get regular reviews with a customer support manager to help you understand the metrics, results, and ROI.
Monitor Results in Real Time
Now more than ever, you need a digital marketing partner that isn’t limited by technology but uses it to your advantage. We build our own platforms, tools, and technology our experts need to drive more business to you and provide real-time results and regular reporting to show our business impact.
Want More Surgical and Medical Patients?
Book your FREE 15-minute strategy session now!
In today’s digital world, how can you reach more potential patients and convince them to choose your practice?
Running your own hospital or surgical center puts you in charge of every key decision, from choosing the right location and hiring staff to building a strong brand. Finding trusted partners to support you is essential for long-term success. As competition and online marketing challenges grow, attracting new patients has become more complex. HLM brings over a decade of experience and effective strategies to help hospitals and surgical centers thrive online.
An effective digital marketing strategy for healthcare companies includes an omni-channel marketing approach. As a top-rated digital marketing agency, HLM uses expert teams and unique technology to give you complete insight into your marketing goals and results. We can help you improve visibility on Google, Bing, ChatGPT and drive greater brand awareness on Facebook, Instagram and YouTube.
The HLM Difference.
Marketing Specialists.
The right team to trust for your branding and marketing.
- Holistic, multi-channel strategies
- Dedicated performance manager
- Regular performance reviews
- Google certified marketers
Footprint™ Technology.
Stay on top of your marketing and your business.
- Monitor your market & competitors
- Fast, secure, stable websites
- Update content quickly & confidently
- Stay on top of algorithm changes
Agency Transparency.
Real-time insight into key metrics, campaigns, lead quality, and ROI.
- Lead tracking & management
- Generate & respond to Google reviews.
- Track your marketing investment.
- Know what our team is doing.
FAQs About Digital Marketing for the Hospitals.
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Are there marketing channels that can help accelerate our patient growth quickly?
Yes, HLM can help create a strategy that provides almost immediate visibility for your practice. The good news is that in the world of digital marketing, there are platforms that can be leveraged to quickly promote your brand and services in a very direct way. Patient growth is the number one focus of almost all of our medical and clinical digital marketing strategies. We're adept at leveraging Social Media and Google Paid Ads for cost-effective lead generation specific to medical practices and specialty clinics that are hoping to showcase specific services and treatments in the areas that are deemed most impactful to their potential growth.
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How can I track the progress of my marketing programs?
HLM leverages advanced technology and transparent reporting with all of our digital marketing solutions. It's important to understand how we leverage advanced technology in medical spa marketing. At HLM, we're not just about adopting the latest tech; we're about using it intelligently to drive results. We utilize cutting-edge tools and analytics to optimize your digital marketing campaigns and identify opportunities for growth. But it's not just about the technology. We believe in the benefits of transparent reporting in digital marketing. We provide clear, detailed reports that show exactly how your marketing budget is being spent and what results it's yielding. This transparency not only helps you understand our strategies but also builds trust and fosters an environment of collaboration. With HLM, you don't just get advanced tech, you also get honest, transparent reporting.
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Does SEO marketing include improving the visibility of our Google Maps Listing?
Yes, if you hire HLM for digital marketing and SEO services, we will deploy a comprehensive SEO campaign that elevates your website and Google Business Profile within search results. As consumer behavior shifts and the ease of accessing information becomes instantaneous, keeping your GBP at the top of search results is a key factor in the success of your digital strategy.
As your local competition grows in almost every part of the healthcare market, keeping your brand in front of your local audience becomes more important than ever. With HLM, we will make certain that there is a wa well-rounded and up-to-date strategy in place to promote your website and your Google Business Profile listing.
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Does HLM create unique websites for surgical centers?
Yes, when you hire HLM for your medical practice website design, we will work with you to build a unique website that captures the important parts of your brand, while showcasing your main services and portfolio.
For over a dozen years HLM has helped medical and clinical practices of all sizes increase website visibility and attract new patients online. With hundreds of five-star reviews from satisfied clients, HLM is the right agency to help execute an effective strategy for your unique practice. With advanced content strategy packages, you will be shared on planned content creation fulfilled by an in-house team of copywriters.
We'll work to streamline your site's navigation, optimize your content, and make your call-to-action irresistible. Our goal? To transform your website into a high-performing conversion machine.
HLM: SEO & Digital Marketing Experts | Elevate Your Business
Join forces with HLM to enhance your online presence and achieve success.